Solutions Designed to Lead.

In a world where every business is striving for attention, standing out is no longer enough. The brands that lead today are those that align their strategy, product, and customer experience with a clear, forward-thinking vision. This alignment creates not only differentiation but a system of growth that thrives across markets and time. Our capabilities are built to help you lead—not just compete.

Strategic Capabilities That Drive Growth

Positioning Strategy

We help you define who you are, what you stand for, and how you differentiate in a crowded market.
Why should it matter
Your position is the foundation that guides every decision, from branding to marketing to product development.
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Customer Experience

We design end-to-end customer journeys that delight and engage.
Why should it matter
A seamless customer experience turns one-time buyers into lifelong advocates.
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Brand Activation

We bring your positioning to life through visuals, messaging, and campaigns that resonate.
Why should it matter
An activated brand creates consistency across every touchpoint, building recognition and trust.
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Sales Enablement

Equip your teams with the tools, narratives, and strategies to convert opportunities into growth.
Why should it matter
Clear, compelling sales enablement ensures your teams can turn your positioning into measurable results.
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Product UX

Design intuitive, user-focused experiences that reflect your brand’s promise.
Why should it matter
Your product is your most critical touchpoint—when it’s aligned with your brand, it builds loyalty and drives adoption.
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Engineering

We design end-to-end customer journeys that delight and engage.
Why should it matter
A seamless customer experience turns one-time buyers into lifelong advocates.
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Cross-Industry Expertise

We’ve partnered with ambitious brands across industries to create lasting impact.
Artificial Intelligence
Positioning AI brands to unlock trust, drive adoption, and lead in a rapidly evolving landscape.
HealthTech
Building trust and engagement through patient-centric branding and seamless product experiences.
Consumer Goods
Crafting authentic, value-driven brands that connect with today’s conscious consumers.
Education
Designing impactful brands and products that foster innovation and inspire learners.

Recognized for Excellence

From redefining brands to activating bold ideas, we’ve been honored for our work by industry leaders.
From IBDA
India’s Best Graphic Design Studio 2024
From IBDA
India’s Best Design Project
Studio 2022
From IBDA
India’s Best Design Project
Studio 2022
From IBDA
India’s Best  Design Studio
Studio 2021

Proprietary Tools & Proven Processes.

Our success is built on frameworks and tools designed for clarity and impact.

Theory of Tomorrow™

Our foundational framework aligns three critical dimensions—Business, Market, and Time—ensuring your brand is positioned for leadership today and resilience tomorrow.
Become Future-ready.

Nomencapture

A sound-based naming process that evaluates over 60 variables to find the perfect name for your brand in the shortest time possible.
Find memorable name

Storyliving™

Our foundational framework aligns three critical dimensions—Business, Market, and Time—ensuring your brand is positioned for leadership today and resilience tomorrow.
Become Future-ready.

The Partners That Power Growth

Over the years, we’ve built an ecosystem of trusted partners who amplify our impact. From technology innovators to design disruptors, our network spans industries and disciplines, enabling us to deliver solutions that are both cutting-edge and deeply relevant.
Out Of The Box
HubSpot
Tamilpreneur
HPPY
Want to add value
to our ecosystem?
Mystique Gifts
Auto Pilot
Springboard
Zerky
Beyond
Sustainability
Thriving
Workplace
Certification
SPI Edge

Let’s Build Your Tomorrow.

Talk to Us About Your Brand’s Needs.
India’s Best Graphic Design Studio 2024
India’s Best Design Project Studio 2022
India’s Best Graphic Design Studio 2022
India’s Best Design Studio 2021
India’s Best Design Project Studio 2021
“On completion of the project, it was an extremely good experience. It was very enlightening to go through and understand the process. And we appreciated the persistence and flexibility to keep going through a large number of iterations on the naming without a drop in quality. Attention to detail Flexibility & persistence Quality of the delivery are the top 3 benefits of working with Become™. We would definitely recommend Become as our branding lead itself was impressed with the quality of work and collateral”

Rajeev Rajasekharan

Senior Manager, CX, ADAS, Intel India
The First Principles thought process was ingrained into every team-member and it showed in the work. They always came with a clear agenda and delivered on them. Entrepreneurs like us, take super-quick decisions to change things based on feedback from users/clients to beat the competition at early stages, and the sheer flexibility with which the team handled our requirements is what we liked the most.

Their feedback loop kept us at ease because we could see the progress and ensure we were getting what we expected through the journey.

Pranay Ganesh

Co-founder & CEO, WholeMark
As a Founder and Brand owner, it is critical to work with right design partners and for me it’s so relieving to work with Frozen Iris as they take care of market research and we get final design with little or no corrections and it’s always a pleasure to see our new product with amazing package design.

Their designs gives us confidence to get into markets unexplored and we are successful at it. We have on-going projects with the team now and we are excited to increase our market share through new product we are planning to launch with team Frozen Iris.

Deepa Muthukumarasamy

Founder & CEO, Some More Foods
Working with Frozen Iris has been a great experience so far. Frozen Iris really got into the design process, with their thorough understanding of design, research on market, competition, user empathy, behaviour, choice of colours and style etc. By virtue of it we stand out as not only as a website but also have 5x our traffic from 5,000/day to 25,000/day and have grown our search metrics to SEO metrics like session time, improved bounce rate and conversion.

Even after a few months of deploying, Harish and team continue to help us, review us and continue to contribute to the growth of our website.

Madhusudan Anand

Co-Founder & CTO, Ambee
As we started on the INAI project, I was a little apprehensive at the beginning as the timeline was short and this is the first time we were working with Frozen Iris. As it turned out, those apprehensions were misplaced and the end product was fantastic. It is not just about the end result, but also about how we got there. The process was systematic starting with a deep understanding of our motivations and ambitions with the center.

As is the case in any creative venture, we iterated lot more than we planned and the team was very patient and accommodative right through the whole journey.

Konala S Varma

CEO, inai

Insights from the Market

Microinteractions in UI Design
An ingredient for excellent UX
Branding Lessons for 2022
A brand is who you are. Always start with the "why", not the logo.
2021—A Year in Review
7 Reasons why we make your website on Webflow
Your brand deserves a great website, your users, more so.